Leadership Team

DDW has an extremely experienced core team who manage and facilitate the strategy, design and development of online marketing campaigns and traditional advertising.


Jesse Yardley - Managing Director

Jesse Yardley has been working in the marketing and design industry since 1997. During the late nineties Jesse build a web development company, (Fusion Media Group) which reached 20 employees and had an extensive client list such as Jerry Bruckheimer, Mandalay Entertainment, Syncrude, Shaw Cable and Nvidia. In the years following, Jesse worked as Creative Director for Enfocom International Corp developing brands and websites for the software company as well as a leading US-based Touchscreen voting company.

In 2002 Jesse founded a new design firm (DDW), which provided marketing strategy, design and technical services to clients in Calgary, Toronto, New York, San Francisco and Tokyo.

Jesse’s work has been featured in a number of online publications, magazines and books on the subject of design. His core strengths include branding, marketing strategy and user experience design.

Visit Jesse Yardley's Personal Website


Sue Tremblay, MBA - Business Strategist

Sue's background includes general management and includes senior positions in Business Strategy, Human Resources and Marketing Communications.

Most recent 10 years of professional experience includes: strategy development and implementation, facilitation, SWOT assessments and action plans, competitor tracking and analysis, market segmentation, industry and market analysis, key account alignment to business objectives, executive and C-level presentations, organization alignment to strategic direction, communications and marketing management, employee communications, management coaching, people development and talent management, post-merger integration planning and implementation, job assessment and mapping, succession planning, benefits and payroll integration (post-merger), vision and values development and roll-out, budget development and management.

Sue is an active member of the International Association of Business Communicators. She sits on the board of directors for the Erlton Community Association and Condo Association.

Visit Sue Tremblay's Personal Website


Elmer Erana - Senior Technologist

Elmer has over 14 years experience in the interactive design industry. Elmer has strong skills with Adobe Flash and After Effects, with Developer skills in Actionscript, jQuery, Mootools, PHP, MySQL and other Web 2.0 Technologies.

Visit Elmer Erana's Personal Website